Monday 13 January 2020

FAKE BAKE starts a whole new golden decade…



First of all, everyone at Team Fake Bake wishes you a Happy 2020! We hope you’ll stick with us for another decade. It’s not long until we will be celebrating our 20th Anniversary - any excuse to party, obvs! While we are sitting here still regretting the mince pie consumption of late 2019 and taking in the new series of Love Island (seriously, it’s a cruel twist showing us all that South African sun in January), we decided to escape in our minds by checking out the first red carpet of the year, at The Golden Globes.

We absolutely love the GG’s as they mix up film and TV, and so we get a double hit of everyone we love to look at in one go. The Brits were out in force again. It was great to see Phoebe Waller-Bridge getting awarded for Fleabag once more, and Olivia Colman aced her role as Her Majesty on The Crown, which we have been box-setting over the festive period. We are seriously hooked, but that’s all we have to say about the world’s most famous family right now.


Of course, we also tune into every single step of awards seasons to check out the red carpet looks. Now that TV is seriously rivalling film, it means that you get double the glamour quotient. So we are starting off 2020 by giving a style shout out to those killing it on the carpet.

Jennifer Aniston in Dior Haute Couture

Have you seen The Morning Show? We are loving it, and it’s great to see everyone’s favourite Jen back on the screen, after breaking Instagram last year. Jennifer sticks to a tried-and-tested look that simply works. She’s still a beachy LA kinda girl at heart, so even in couture she loves undone hair and that golden glow says more surfing than serious fashion. A winning style formula, every time.

Scarlett Johansson in Vera Wang

Breathtaking in The Marriage Story, Hollywood’s 2020 classic beauty kept it simple, structural and stylish. We love the combination of that lightly golden skin finish, set off by Bulgari jewels.

Jody Comer in Mary Katrantzou

Our Villanelle is back and went for a hint of 1980’s with a totally contemporary edge. We heart her colourful accessories, too. A modern beauty who is going to shine for many more seasons, and those sculpted cheeks are a hit.

Margot Robbie in Chanel Couture

Picking up nominations and awards is now a regular night out for Ms. Robbie, and she gives that Chanel a casual hint, which we love. Un-sleek hair, golden shoulders and pockets are things we are taking on our next night out.

Zoey Deutch in Fendi

Another Netflix star, this time for The Politician, this new standout star stole stylish hearts by wearing yellow and making it a jumpsuit instead of a dress. Continuing the trend for the lightest touch of glow on the carpet, Zoey also gave the bell sleeve a 2020 seal of approval. One to watch.

Dame Helen Mirren in Dior Couture

Literally, the queen of everything. Need we say more?

Brad Pitt

Does this guy really need an introduction? Plus he beat off some serious competition this time around, but totally deserved his award for Once Upon A Time In Hollywood, and also for being totally sweet about our fave Jen when asked about her on the red carpet. A classic tan, a classic tux: don’t mess with perfection.

Priyanka Chopra

Our absolutely standout hair and beauty look of the night, Priyanka proved why she’s tinseltown’s most glamorous winner. Talented, understated and a class act: plus, a reminder of why a berry lip can match any diamond.

Winnie Harlow

Winnie went for classic Hollywood waves but a more contemporary eye: we love her sense of individual chic. Dark, dark navy brings edge to all of that glitter.

So, we are currently weighing up all the trends we have seen so far, and colour really seems to be the way forward, with unfussy designs and curve-skimming folding. Hair can be totally sleek or a little more messed-up, and over-baked make-up is a thing of the past. It’s all about being more individual, and we’d like to say it’s about time. It’s that weird time for us out here in the real fashion world, as the sales are over, it’s still chilly, and it’s going to be a while before we get out of our PJ’s. But having a new season to look forward to always keeps us inspired.

In the meantime, Team Fake Bake are busy working on Dancing On Ice, which we’ll be keeping you in the loop about, and some of us will be glued to Love Island pretending it is a Really Important Part Of Our Work. We are starting off this new decade reflecting on how much has changed since the last one began, and that as a brand we will continue to change, and evolve, by always listening to what you have to stay.

Keep your opinions real, your heads held high, and your tans flawless and faux.

Buckle up. We don’t think it’s always great to look back but if this could happen again, we’d be very happy.

Everyone loves a Friends rerun, after all…

For more information on Fake Bake go to www.fakebake.co.uk

Dancing On Ice is on every Sunday evening on ITV1

Catch Love Island every evening on ITV2 at 9pm

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