Monday, 6 April 2020

FAKE BAKE talks being nominated for SUNDAY TIMES STYLE BEAUTY AWARDS 2020…




Our weekends are not complete without our Sunday Times Style magazine - all you need to add in is a lazy breakfast. And we are in good company, with over 700,000 readers per issue, it’s our weekly style and beauty bible. Digital is always welcome, but there is something truly luxe about a dose of dreamy fashion and covetable beauty goodies, via glossy pages, to make our lives complete. Lorraine Candy, editor-in-chief, and her whole team manage to pack in so much and whether we are getting life advice or trying out new superfoods, we always learn something new.

Which brings us to the Sunday Times Style Beauty Awards 2020. Long established, respected and voted for by the beauty experts we really love to hear from - you! And if you decide it’s time to show Fake Bake some love, we are nominated for 2020 in the Best Self-Tan/Suncare category. These prestigious awards bring together the creme de la creme of beauty brands, and we are delighted to be in the running.


As an extra incentive, once you have placed your vote in every category, you are entered into a prize draw with £70,000 worth of goodies including luxe beauty products and the ultimate holiday for two in the Maldives in 2021. We are totally dreaming of this one already.

To enter go to:


It really is so simple and easy to vote, and you have until 5/5/2020 to enter.

We checked in with our Global Creative Consultant, James Harknett, who being London-based is at the heart of this beauty action, knows how much these awards mean. He told us…



I’m so proud that Fake Bake have been nominated this year. As a brand, there is nothing more valuable than being voted for by beauty lovers throughout the UK. Each category is fiercely competitive, and every brand involved sets a high benchmark for the industry. Fake Bake is known for innovation and is recognised for its quality, wearability and long-lasting results. I really do hope everyone who loves the brand votes. And, of course, the prizes for entering are spectacular - I think each and everyone of us would love a Maldives trip to look forward to!”


‘There’s a man with a gun in my living room, and I couldn’t be more excited. The man is James Harknett and the gun is his spray tan weapon!”

Sarah Jossel, February 2020

(Sarah tanned recently for the TRIC Awards by our very own James!)

We also want to show our appreciation for the fabulous Sarah Jossel, the Sunday Times Style Beauty Director and ultimate #BeautyBOSS columnist and writer. Sarah is the ultimate in genuine: she shares all of her own beauty dilemmas with us, and is brilliant at mixing budget buys with high end beauty treats.

Sarah also regularly appears on This Morning and her regular segments always have us tuning in - during lockdown she’s definitely kept our spirits up - many of us have had gel nail emergencies, to name just one beauty dilemma, and Sarah has been on hand with lots of DIY tips to help us out during these challenging times for our routines.

We are so excited to be nominated again this year, and a fabulous Sunday Times Style Beauty Awards for 2020 would be a real honour and lift the spirits of everyone at Team Fake Bake.

If you end up with a screenshot like this one, we will simply love you forever.


Spend a few moments of your time and you could end up with your lockdown bae in the Maldives next year.

Remember holidays? Weren’t they just fabulous?

For all terms and conditions for the Awards go to


To follow Sunday Times Style magazine on Insta go to @theststyle

To follow Sarah on Insta got to @sarahjossel

To follow James on Insta got to @jamesharknettofficial




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